Management and Business Research (9781529734515)

This bestselling textbook has been fully updated, and provides readers with a comprehensive overview of methods for conducting business and management research. Highly visual, and written in a clear and accessible way, the book includes helpful learning features throughout, including learning goals at the start of each chapter, a research in action feature, examples, a Research Plan Canvas template and more.

The content has been brought up-to-date with the inclusion of big data, predictive analytics and a dedicated chapter on machine learning.

Accompanying the book is a wealth of online resources to further enhance your learning experience, including:

MCQs
Video content
Templates and data sets
Glossary flashcards
Additional case studies

These can be accessed by students at study.sagepub.com/easterbysmith7e

Product details

• Format Paperback | 496 pages
• Dimensions 189 x 246 x 25.4mm | 1,060g
• Publication date 25 May 2021
• Publisher Sage Publications Ltd
• Publication City/Country London, United Kingdom
• Language English
• Edition Revised
• Edition Statement 7th Revised edition
• ISBN10 1529734517
• ISBN13 9781529734515
• Bestsellers rank 1,117,190

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